Underhood Signs

Underhood signs are a proven way to add color and messaging to a dealership lot without covering windows or blocking a vehicle's view. This category includes individual underhood signs as well as jumbo letter sets that spell out S-A-L-E, S-A-V-E, or O-P-E-N across a row of cars.

The signs mount under a raised hood, turning a line of inventory into an eye-catching promotional display visible from the street. Individual signs work well for pricing or feature callouts on a single unit, while the jumbo sets create a coordinated message across several vehicles, ideal for weekend sales events and lot-wide promotions.

Because they install and remove quickly, underhood signs let sales managers refresh the look of the front line as inventory and promotions change. They pair naturally with other lot-marketing items to keep a used-car row active and inviting. Browse the full selection of individual signs and jumbo letter sets and order online.